Sima Rahnama, Owner of Sima Art Gallery, is a self-taught artist. Growing up, she was fond of drawing and painting but showed little interest in other school subjects and doodled on all of her textbooks. She started as an amateur artist and gradually learned more skills to mastery. Only recently did Sima open her own gallery where she now teaches young artists, fulfills custom order requests, and sells original pieces.
Before starting her gallery, Sima worked at Noqta Gallery, where she learned business operations and furthered her artistic skills. Most of Sima’s work was exported to a gallery in India and sold there. Now she hopes to become a well-known artist selling her work throughout Afghanistan and sharing her unique style with fellow countrymen and women. Sima’s style stands out for the use of imaginative and intricate details. Some of her artwork appears on nontraditional canvases such as wooden products, or she inscribes drawings on plates. Sima favors realism, but she also enjoys drawing and painting in other styles, including portraits, cartoons, calligraphy, and hyperrealism. Sima wants to focus more on the hyperrealism style in her work and the techniques she teaches her students.
Rather than full-time employees, Sima has ten students who assist in the production of new artwork. The business operates as a sole proprietorship where students benefit from learning new skills while bringing revenue to the gallery. Their artwork is displayed and sold with the profit fairly split between artists and the studio. Meanwhile, Sima mainly works on custom orders from clients. Though she enjoys it, she finds it challenging to work on her own designs.
Sima hopes to increase sales and business capacity so more artists will join to help fulfill custom orders so she can spend more time creating original pieces. The future of Sima Art Gallery relies on the talent of new students and their ability to create skilled artwork as Sima trains them. By partnering with Aseel, she can begin marketing art made in Afghanistan to clients worldwide. As revenue increases, she will continue adding more students interested in learning art as a profession, providing young people with vital opportunities.