Haji Mohammad Gull, the owner of Sanae Jewelry, embarked on his journey in the jewelry industry in 2002 when he established his own business. Despite having only a high school education, his passion for jewelry and innate talent allowed him to excel in this field. With over 35 years of experience in the jewelry industry, Mohammad Gull became an expert in the craft. Currently, five talented artisans are actively engaged in their respective businesses under the Sanae Jewelry brand. He collaborated with skilled artisans, who worked from the comfort of their homes, to create exquisite jewelry pieces. Being an Afghanistan-based company, he emphasized the significance of sourcing materials and workers exclusively from within the country. By doing so, he believed this approach would contribute to positive economic growth, further reinforcing the nation's identity and fostering a sense of pride among its people. Driven by his passion, Mohammad Gull aimed to generate more job opportunities within the market, particularly in handicrafts. By empowering local artisans and creating a sustainable market for their skills, he envisioned an economic boost for both individuals and the industry. Mohammad Gull's ultimate vision was to transform Sanae Jewelry into a globally recognized brand, capturing the essence of Afghanistan's rich cultural heritage while expanding the trajectory of Afghan commerce. With unwavering determination, Mohammad Gull endeavored to pave the way for the future while remaining firmly rooted in Afghan culture and traditions. Through his entrepreneurial endeavors and the success of Sanae Jewelry, he aimed to leave a lasting impact on the industry, the economy, and the cultural fabric of Afghanistan.