Ahmadshah Arghandiwal established the Ahmadshah Arghandiwal brand in 2005 when he was 19. Arghandiwal has 20 years of experience in the arts and studied at the Gholam Mohammad Mimangi Art Gallery. He does, however, possess a bachelor's degree in economics and management. The company currently employs ten artists who create original artwork. The artwork collection includes calligraphy of Quranic verses, sorehs, and Asma-ul-Husna (Names of Allah) on various painting papers. The raw materials for the calligraphy work come from a variety of art sectors in Afghanistan. The majority of the artwork is inspired by Master Kamaludin Behzad's miniature designs and artwork. To date, the company has calligraphed thirty Quranic pages, as well as fourteen miniatures and other calligraphic pieces. Although the brand has attracted a large number of local customers, it hopes to establish an international presence and gain recognition for its outstanding artwork. "We want our products to be globalized so that the world is educated about the passion and imagination level of Afghan artists," the artist says.