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Afghan jewelry empire

Afghanistan

Mahmood Bellal Adrak is the visionary behind the Afghan Jewelry Empire. His passion for jewelry began at a young age and led him to the Turquoise Mountain Institute, where he refined his craft. After gaining valuable experience working for several renowned jewelry companies, Bellal founded Afghan Jewelry Empire in 2021 with minimal resources, aiming to bring the rich heritage of Afghan jewelry-making to the world. Bellal has earned diplomas from the City & Guilds of London Institute in jewelry making and design, and holds a professional certificate in jewelry making from Afghanistan. He spent years honing his skills at the Turquoise Mountain Institute, ensuring a high standard of craftsmanship in his work. Today, Afghan Jewelry Empire employs 95 skilled artisans who create exquisite handmade jewelry pieces featuring precious Afghan gemstones like emeralds, lapis lazuli, and topaz. The brand offers over 500 designs, each crafted with exceptional quality and durability, showcasing the rich history of Afghan jewelry. The raw materials are sourced from Kabul's Shahr-e-Naw market, and custom designs are available to customers for a personalized experience. Despite challenges such as limited production space and the political landscape in Afghanistan, Afghan Jewelry Empire continues to thrive. Through collaborations with institutions like Aseel, Bellal is expanding the brand's reach and empowering local artisans, particularly women, by providing steady work opportunities. Supporting the Afghan Jewelry Empire means not only acquiring beautiful, one-of-a-kind jewelry but also contributing to the livelihoods of Afghan artisans and their families.

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